CREATIVE CRITICAL REFECTION QUESTION 4
TEXT FORM BELOW: Q4. How did your research inform your products and the way they use or challenge conventions? Ans: Our team dedicated a lot of time and energy to researching, which we believed was crucial in ensuring that what was in the works would meet the demands and desires of the target audience. To do so, our first step was to decide who our target audience was, which we decided would primarily be teenagers. Our research began by us watching multiple music videos to brainstorm ideas, as that was the nature of our project. The creative process behind it was such that it guaranteed the perfect balance between the relatability of the content and innovation. We did not wish to compromise on our project's artistic depth for the sake of creating something that would appeal to the masses. However, we also wanted to ensure that the audience would be able to resonate with whatever content we put forwards. Hence we were faced with a dilemma that was slightly challengin...
